MONDAY: GOLDEN BOY TO DEBUT NEW BEHIND-THE-SCENES DOCUMENTARY SERIES ENTITLED ‘OFF THE CANVAS’
Golden Boy, the leading media and entertainment brand, is proud to highlight a new edition to its extensive catalog of original content by launching a new documentary series entitled “Off the Canvas” on Monday, March 30 on DAZN.
The series will provide viewers with an intimate portrait of some of the most exciting contenders in the sport of boxing. “Off the Canvas” will center around the unique post-fight experience of a boxer as it showcases a behind-the-scenes look at their life immediately following a fight, whether its ends in victory, defeat or a draw.
The premiere episode of the show features social media sensation Ryan Garcia right after his stunning first-round knockout victory against tough contender Francisco Fonseca on February 14. Viewers will have unprecedented access to Garcia as he celebrates with his family and talks candidly about his plans to shock the world in 2020.
“This series is part of our longstanding effort to provide fans with compelling narratives for our fights,” said Oscar De La Hoya, Chairman and CEO of Golden Boy. “One way to do that is by getting to know our fighters intimately. Each member of our roster has their own distinctive personality, and the more fans get to know them the way we do, the more they will be on the edge of their seat each time they see them perform. ‘Off the Canvas’ will allow fans to get up close and personal in a way that has never been done before.”
“Our marching orders from Oscar De La Hoya were to bring him a unique look into the life of a fighter,” said Scott Tetreault, VP of Digital Marketing and Branded Entertainment at Golden Boy. “This meant breaking out of the traditional mold established by series such as ‘24/7’ and ‘All Access.’ While these are legendary shows in their own right, boxing fans haven’t really gotten an extended look at a fighters’ life after he steps out the ring. Our intent with this show was to change things up and be as authentic as possible, showing the good, bad, and the ugly that may occur in a boxer’s life.”
About Golden BoyLos Angeles-based Golden Boy was established in 2002 by Oscar De La Hoya, the first Hispanic to own a national boxing promotional company. Golden Boy is a media and entertainment brand committed to making fighting entertainment more accessible and affordable. The company’s in-house production team develops creative original programming for RingTV.com and international channels across the globe. The company holds the exclusive rights to top boxers and has promoted some of the biggest and highest grossing events in the history of the sport. Now, Golden Boy is one of the most successful boxing entertainment companies in the world and shapes the future of boxing for fighters and fans alike through its 2019 partnership with streaming platform, DAZN.
